Wedding Dinner or Business Event?
It was a grand affair alright. A fortune was spent on the big hoohaa over nothing. And that was what they were asking for, when events were held without proper definition of objectives. The whole circus could have been organised for just 30% what was spent and yet having people going back home taking a piece of an emotional experience that would spur them into going for something more meaningful in their life.
But typical as Al Ries said in his book, 'Big Brands, Big Troubles', "Success leads to arrogance and arrogance leads to failure." Big businesses did not grow big by accident. Everything was well planned and established from day one. From vision, mission, action plans and culture; all were decided and defined before hand. Everbody talks about going for global expansion and long term business, but what a tragedy when they did not even know what are they looking for, in the first place. Go blast the global market. But overlooking the basic fundamentals of business would certainly guarantee a cancerous rot that would lead to the company's eventual collapse. It has happened before and it looks like, history is going to repeat itself in this industry - the only difference, the name of the company, the owners and the corporate leaders. Business can be rather unforgiving.
And please for goodness sake, never assume I will stay with you guys forever with the culture that you guys are living your organisation. I don't want to be part of the circus for the rest of my life.
All the very best of luck.
But typical as Al Ries said in his book, 'Big Brands, Big Troubles', "Success leads to arrogance and arrogance leads to failure." Big businesses did not grow big by accident. Everything was well planned and established from day one. From vision, mission, action plans and culture; all were decided and defined before hand. Everbody talks about going for global expansion and long term business, but what a tragedy when they did not even know what are they looking for, in the first place. Go blast the global market. But overlooking the basic fundamentals of business would certainly guarantee a cancerous rot that would lead to the company's eventual collapse. It has happened before and it looks like, history is going to repeat itself in this industry - the only difference, the name of the company, the owners and the corporate leaders. Business can be rather unforgiving.
And please for goodness sake, never assume I will stay with you guys forever with the culture that you guys are living your organisation. I don't want to be part of the circus for the rest of my life.
All the very best of luck.
M.A.
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